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Gene Balfour's avatar

Yup. The #1 problem in Canada today is TOO MUCH GOVERNMENT.

It’s a simple message but, for some unknown reason, libertarian politicians don’t express it as directly or succinctly as those three words, or build an entire election campaign around it. MAGA worked for Trump. “Canada First” was a good slogan for Poilievre.

In the past, I under-appreciated the power of good slogans. Then I realized that the attention span of most voters is so very narrow that longer messages don’t penetrate in a lasting way except for a very small segment of the public. Even if the average voter takes the five minutes needed to read an essay like this, five minutes later it is forgotten.

A ‘mindworm’ is characterized as a tune that replays over and over again inside your head. If only I had the talent to create a catchy tune with the words “TOO MUCH GOVERNMENT SUCKS” 🎼🎹🎻🎺🎷🎤

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